Kirill So
Product Management, Growth, Entrepreneurship
Product manager with 15 years of experience building and scaling B2C and B2B products across adtech, fintech, marketplaces, and ecommerce at startups and large organizations. Independently, I build my own products and explore AI with a bias toward learning by doing.
Product Builder
Career break · Remote
- Keepsake — an AI-powered family storytelling and memory app with speech-to-text transcription and smart book layouts using Groq inference and AssemblyAI. Secured $10k grant and 100+ pre-launch registrations via product-market-fit validation sprint
- AI Work Index — job displacement research based on occupation and labor market data
- Pictogram — a self-compounding brand identity API for developers and agents
- Growthrat — a developer advocacy agent that runs content experiments
Principal Product Manager (M2 / IC5)
Delivery Hero · Singapore
- Shipped 0-to-1 API gateway infrastructure product, orchestrating incentive data across 21 markets in Europe and APAC, driving platform profitability
- Led cross-functional strategy and roadmap execution across 2 PMs and 4 engineering teams
- Centralized architecture that resolved UX inconsistencies in 21 countries, affecting 50m+ users and saving 50 hours/month in engineering capacity
- Launched a high-value actions initiative to lift acquisition, retention, and subscription metrics, on track to generate $100m/year in incremental GMV
- Built a new incentive component that produced $16.5m in GMV uplift
Product Manager, Growth
Standard Chartered, Ventures · Singapore
- Grew a consumer-facing mobile app to 100k MAU in 12 months via 3rd party integrations, SDKs, partnerships & cross-sell channels
Entrepreneur in Residence
Antler · Singapore
- Validated market assumptions for an ML deployment optimization tool through 50+ customer interviews and prototype testing, ultimately disproving the hypothesis
Entrepreneur in Residence
Carousell · Singapore
- Built MVP for decentralized identity platform targeting fraud prevention, securing 30+ data partnerships to validate product-market fit and establish distribution channels
Director, Business Development
Remerge · Berlin
- Delivered over $50m in advertising budgets
- Closed strategic accounts while working closely with cross-functional teams and leadership
Business Development Manager
IONIQ Group · Berlin
- Acquired and managed a $1m+ sales pipeline
- Worked with game publishers, advertising networks, entertainment and media outlets, and TV stations
Analyst, Private Equity
EnerCap Capital Partners · Prague
- Supported partners in raising $450m+ debt financing for renewable energy projects
- Projects provided electricity to 200,000 households and saved 130,000 tonnes of CO2 p.a.
Product management
Collaboration tools
Analytics, A/B testing, growth
Design
Technical foundations
Marketing, ads & monetization
AI-powered family storytelling and memory books
Job displacement research based on occupation and labor market data
Self-compounding brand identity API for developers and agents
Developer advocacy agent that runs content experiments
Cybersecurity
TryHackMe
L1 Foundations
UltraSpeaking
Software Engineering
Launch School
Bachelor's in Communications & Media Studies
Jan Amos Komensky University
Courses & Programs
- Mastering Product Management Reforge
- Experimentation & Testing Reforge
- Finding Product-Market Fit Reforge